Americano

Brand Intensives

 

What it is —
A full-on brand identity project, without the bullshit, complete in one week.

This is where the magic of Americano happens.

We develop a brand concept, identity, guidelines, content strategy, website, and everything else you’d need to run your service business the next day with a true-to-you and uniform brand identity.

Our Brand Intensive kicks off with a 2-hour Brand Conditioning. We really dig in to understand your business, goals, and personality like nobody else.

After a week of formulating, designing, and writing, we come together during a 1-day intensive and present your fully-functioning and ready to go brand identity. During the intensive, we’ll get you and your team familiar with your new identity through training on consistent and solid implementation. You’ll even have the opportunity to make on-the-spot edits if something doesn’t feel quite right to you.

When you make a triumphant Brand Intensive finish, you’ll have all the files and know-how to successfully launch (or re-launch) your business.

Spots are limited and awarded to folks who have completed our initial application.

Who it’s for:

Recommended for new service-based businesses with teams of 1-3.

What you get:

— Brand positioning
— Creative direction
— Messaging
— Website copy
— Logo
— Brand identity + easy to follow guidelines
— Informational website design & build
— 2-month Overhand Middleweight membership
— Service product development
— Sales process development

 

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